In an age where seemingly every niche market gets its own cable TV network, you knew something like this was coming: DirecTV has just announced the addition of DogTV, a premium channel targeted exclusively to dogs. Not dog owners. Dogs. DogTV features images and audio claimed to be specifically calibrated for canine sensitivities. According to [...]
It looks like Chipotle isn’t the only quick-serve restaurant chain infusing its socially conscious values into its branding and marketing efforts; Panera Bread is seeing the light as well. Panera recently launched a values-focused marketing campaign, led by the tagline “Live Consciously. Eat Deliciously,” to frame the company’s socially responsible practices, including its use of [...]
We’re happy — and a little hungry — to announce our latest project: the redesigned website for Dine Around Seattle. In case you’re not familiar, Dine Around Seattle is a screaming deal: From March 3rd through 28th, it’s just $30 for three courses at some of Seattle’s best independent, local restaurants. (If you happen to [...]
As part of a recent promotion, three of our favorite things converged: social media, cause marketing, and macaroni and cheese. Over the course of three weeks, the Stouffer’s Mac ‘N’ Cheese Food Truck made the rounds throughout New York City, dishing out gourmet versions of everyone’s favorite comfort food in support of Hurricane Sandy Relief [...]
But just in case, these images are available for purchase through iStockPhoto. You’re welcome.